Below we have highlighted the main benefits of being a TRUS franchisee which should help you answer the above question.

(1) High income potential and saleable business

As a TRUS franchisee you will have the opportunity to build a successful business and earn a high income, working for yourself, but with the training, support and experience of an established business behind you. The group has a proven business formula which will form the basis on which your franchise will operate.

The earning potential for a TRUS franchisee can be seen in the earning potential section of this prospectus.

The other great benefit to owning a business is that you could have a valuable asset that you can sell in the future.

(2) Retail expertise working on your behalf

We have been operating since 1998 and our experience and expertise will be key factors in your success. The consistently high profitable trading of the store has been broken down into a template that can be replicated in any suitable area.

Key success factors include the following:

• An established effective supply chain
  
• A clear and demonstrably successful merchandising strategy
  
• Proven sales and marketing expertise
  
• Staff training and support
  
• Processes to support efficient retail management
  

(3) Exclusive territory

Each franchisee is given a large exclusive territory to work within. This means that only you can operate and market within your chosen area.

The size of your area means that you have the opportunity to build a sizeable business over the coming years without being restricted by a small territory which would limit your potential.

(4) Training and ongoing support

Ongoing comprehensive training and support will be given to franchisees which combine on the job and office based training.

Support and assistance is continually available to franchisees as part of the franchise offering. See the training section of this prospectus for more details.

Experts from TRUS are in place to support franchisees on a day to day basis. There is also a highly skilled and experienced management team in place to offer support and guidance in the running of the business.

(5) Assistance with raising finance

Finance packages may be available for prospective franchisees if required. A business plan template has been developed which is then amended to suit your particular circumstances. This can then be shown to any High Street Bank or Lender either by yourself or with our assistance. This approach helps secure the lowest finance rates available.